Main article: Let Go (Avril Lavigne album)
In November 2000, Ken Krongard, an A&R representative, invited Antonio "L.A." Reid, then head of Arista Records, to producer Peter Zizzo's Manhattan studio to hear Lavigne sing. Her 15-minute audition "so impressed" Reid that he immediately signed her to Arista with a deal worth $1.25 million for two albums and an extra $900,000 for a publishing advance. By this time, Lavigne had found that she fit in naturally with her hometown high school's skater clique, an image that carried through to her first album, but although she enjoyed skateboarding, school left her feeling insecure. Armed with a record deal, she dropped out to focus on her music career, but she still had to inform her parents of her decision. "I wasn't going to turn [the record deal] down. It's been my dream all my life. They knew how much I wanted this and how much I've put into it."
Reid gave A&R Joshua Sarubin the responsibility for overseeing Lavigne's development and the recording of her debut album. They spent several months in New York working with different co-writers trying to forge an individual sound for her. Sarubin told HitQuarters that for awhile they struggled finding her sound and although early collaborations with songwriter-producers including Sabelle Breer, Curt Frasca and Peter Zizzo resulted in some good songs, they didn't match her and her voice. It was only when Lavigne then went to Los Angeles in May 2001 and created two songs with The Matrix production team – including "Complicated" – that the record company felt she had made a major breakthrough. Lavigne then worked further with The Matrix and also with singer-songwriter Cliff Magness. Recording finished in January 2002.
Lavigne released her debut album, Let Go, on 4 June 2002 in the U.S., where it reached number 2 on the Billboard 200. It peaked at number 1 on the Australian, Canadian, and UK charts. This made Lavigne, at 17 years old, the youngest female soloist to have a number 1 album in the UK until that time. By the end of 2002, the album was certified four-times platinum by the RIAA, making her the bestselling female artist of 2002 and Let Go the top-selling debut of the year. By May 2003, Let Go had accumulated over 1,000,000 sales in Canada, receiving a diamond certification from the Canadian Recording Industry Association. As of 2009, the album has sold over 16 million units worldwide, and the RIAA has certified the album six-times platinum, denoting shipments of over six million units in the U.S.
"I don't get overwhelmed, just because I feel like I've kind of prepared myself for it. All my life this is what I've wanted, what I've dreamed about, and I knew this would happen. I've been singing ever since I was really young and I've wanted this so bad, and I told myself I would do it." – Avril Lavigne on her success
Lavigne's debut single and the album's lead single, "Complicated", peaked at number 1 in Australia and number 2 in the U.S. "Complicated" was one of the bestselling Canadian singles of 2002, and it was also featured on the teen television show, Dawson's Creek. "Complicated" later ranked on the Hot 100 Singles of the Decade list at number 83.
Subsequent singles, "Sk8er Boi" and "I'm With You" reached the top ten in the U.S. Thanks to the success of her first three singles, Lavigne was the second artist in history to have three number 1 songs from a debut album on the Billboard Mainstream Top 40. For the music video to "Complicated", Lavigne was named Best New Artist at the 2002 MTV Video Music Awards. She won four Juno Awards in 2003 out of six nominations, received a World Music Award for "World's Bestselling Canadian Singer", and was nominated for eight Grammy Awards, including Best New Artist and Song of the Year for "Complicated" (2003).
In 2002, Lavigne made a cameo appearance in the music video to "Hundred Million" by the pop punk band Treble Charger. In March 2003, Lavigne posed for the cover of Rolling Stone magazine and, later in May, performed "Fuel" during MTV's Icon tribute to Metallica. During her first headlining tour, the Try To Shut Me Up Tour, Lavigne covered Green Day's "Basket Case". Lavigne was featured in the 2003 game, The Sims: Superstar, as a non-playable celebrity.
2004–05: Under My Skin
Main article: Under My Skin (Avril Lavigne album)
Lavigne in Vancouver during her promotional tour for Under My Skin in April 2004
Lavigne co-wrote "Breakaway" with Matthew Gerard, which was recorded by Kelly Clarkson for the soundtrack to the 2004 film The Princess Diaries 2: Royal Engagement. "Breakaway" would later be included on Clarkson's second album and released as the album's lead single. Lavigne covered the Goo Goo Dolls song "Iris", performed with the band's lead singer John Rzeznik at Fashion Rocks, and she posed for the cover of Maxim in October 2004. She also recorded the theme song for The SpongeBob SquarePants Movie. "I made the song a little more edgy", Lavigne said. "There are a lot of loud guitars, and we picked the tempo up a little and sang it with a little more attitude." Lavigne rearranged the song with the help of producer Butch Walker.
Lavigne's second studio album, Under My Skin, was released on 25 May 2004, debuting at number 1 in several countries, including Australia, Mexico, Canada, Japan, the UK, and the U.S. The album has sold more than 10 million copies. Lavigne wrote most of the album's tracks with Canadian singer-songwriter Chantal Kreviazuk. Kreviazuk's husband, Our Lady Peace front man Raine Maida, co-produced the album, along with Butch Walker and Don Gilmore. Lavigne went on the Live and By Surprise twenty-one-city mall tour in the US and Canada to promote the album, accompanied by her guitarist, Evan Taubenfeld. Each performance consisted of a short live acoustic set of songs from the new album. At the end of 2004, Lavigne embarked on her first world tour, the Bonez Tour, which had stopovers in almost every continent and lasted for the entire 2005 year.
"This record definitely proves that I'm a writer and people can't knock that, because each song comes from a personal experience of mine, and there are so much emotions in those songs." – Avril Lavigne
"Don't Tell Me", the lead single of the album, went to number 1 in Argentina and Mexico and reached the top five in the UK and Canada and the top ten in Australia and Brazil. "My Happy Ending", the album's second single, went to number 1 in Mexico and the top five in the UK and Australia. In the US, it reached the top ten of the Billboard Hot 100 and went to number 1 in the Mainstream Top 40, making it her fourth-biggest hit there. The third single, "Nobody's Home", did not make the top 40 in the US, reaching number 1 only in Mexico and Argentina. The fourth single from the album, "He Wasn't", reached top 40 positions in the UK and Australia and was not released in the U.S.
Lavigne won two World Music Awards in 2004 for "World's Best Pop/Rock Artist" and "World's Bestselling Canadian Artist". She received five Juno Award nominations in 2005, and picked up three, including "Artist of the Year". She won the award for "Favorite Female Singer" at the eighteenth annual Nickelodeon Kids' Choice Awards and was nominated in every MTV Award show shown around the world.
2006–08: The Best Damn Thing
Main article: The Best Damn Thing
Lavigne at the Los Angeles premiere of Over the Hedge, April 2006
On 26 February 2006, Lavigne represented Canada at the closing ceremony of the Torino Olympics, performing her song "Who Knows" during the eight-minute Vancouver 2010 portion.
While Lavigne was in the studio working on her third album, Fox Entertainment Group approached her to write a song for the soundtrack to the 2006 fantasy-adventure film Eragon. She wrote and recorded two "ballad-type" songs, but only one, "Keep Holding On", was used for the film. Lavigne admitted that writing the song was challenging, making sure it flowed with the film. She emphasized that "Keep Holding On", which later appeared on the album, was not indicative of what the next album would be like.
Lavigne in June 2008 performing in the Netherlands
Lavigne's third album, The Best Damn Thing, was released on 17 April 2007, which Lavigne immediately promoted with a small tour. Its lead single, "Girlfriend", topped the Billboard Hot 100 the same week The Best Damn Thing debuted at number 1 on the Billboard 200 chart. "Girlfriend" was Lavigne's first single to reach this number 1 position. The single was a worldwide hit; it also peaked at number 1 in Australia, Canada, Japan, and Italy and reached number 2 in the UK and France. "Girlfriend" was recorded in Spanish, French, Italian, Portuguese, German, Japanese, and Mandarin. The International Federation of the Phonographic Industry ranked "Girlfriend" as the most-downloaded track worldwide in 2007, selling 7.3 million copies, including the versions recorded in eight different languages. "Girlfriend" ranked on the Hot 100 Singles of the Decade list at number 94.
"When You're Gone", the second single, went to number 3 in the UK, the top five in Australia and Italy, the top ten in Canada, and was close to reaching the top twenty in the U.S. In December 2007, Lavigne, with annual earnings of $12 million, was ranked number eight in the Forbes "Top 20 Earners Under 25". "Hot" was the third single and has been Lavigne's least successful single in the U.S., charting only at number 95. In Canada, "Hot" made the top ten, and in Australia, the top 20. The Best Damn Thing has sold over 6 million copies worldwide.
During this era, Lavigne won nearly every award she was nominated for, including two World Music Awards for "World's Bestselling Canadian Artist" and "World's Best Pop/Rock Female Artist". She took her first two MTV Europe Music Awards, received one Teen Choice Awards for "Summer Single", and was nominated for five Juno awards.
In mid-2007, Lavigne was featured in a two-volume graphic novel, Avril Lavigne's Make 5 Wishes. She collaborated with artist Camilla d'Errico and writer Joshua Dysart on the manga, which was about a shy girl named Hana who, upon meeting her hero Avril Lavigne, learned to overcome her fears. Lavigne said, "I know that many of my fans read manga, and I'm really excited to be involved in creating stories that I know they will enjoy." The volumes were released on 10 April (one week prior to the release of The Best Damn Thing) and in July, respectively. The publication Young Adult Library Services nominated the series for "Great Graphic Novels for Teens".
In March 2008, Lavigne undertook a world tour named The Best Damn Tour to support the album. In that same month, she also appeared on the cover of Maxim for the second time of her career. In mid-August, Malaysia's Islamic opposition party, the Pan-Malaysian Islamic Party, attempted to ban Lavigne's show in Kuala Lumpur, judging her stage moves "too sexy". Her concert on 29 August was considered as promoting wrong values ahead of Malaysia's independence day on 31 August. On 21 August 2008, MTV reported that the concert had been approved by the Malaysian government.
2009–11: Goodbye Lullaby
[For] this record, I just really... wanted to sing.... I just wanna have silence around me, and have these acoustic songs and really deliver. – Avril Lavigne
Only a month after completing The Best Damn Tour, Lavigne began recording in her home studio in November 2008 with the song "Black Star", written to help promote her first fragrance of the same name. By July 2009, nine tracks had been recorded for the new album, including the songs "Fine", "Everybody Hurts" and "Darlin". Several of the tracks were written in Lavigne's youth. "Darlin" was the second song Lavigne wrote as a 15-year-old while living in Napanee, Ontario. Lavigne described the album as being about "life". She stated, "It's so easy for me to do a boy-bashing pop song, but to sit down and write honestly about something that's really close to me, something I've been through, it's a totally different thing." With the exception of the album's lead single, "What the Hell", Lavigne described the songs on the album as different from her earlier material: "I'm older now, so I think that comes across in my music, it's not as pop rock".
In January 2010, while simultaneously writing and recording for her new album, Lavigne worked with Disney clothing designs inspired by Tim Burton's feature film, Alice in Wonderland. She asked the executives if she could write a song for the film. The result was the song "Alice", which was played over the end credits and included on the soundtrack, Almost Alice.
On 28 February, Lavigne gave a performance at the concert portion of the Vancouver 2010 Winter Olympics closing ceremony, performing "My Happy Ending" and "Girlfriend". Lavigne was honoured to perform at the ceremonies, but she regretted not being able to attend the U.S. vs. Canada hockey match. "They had us on lockdown. We weren't allowed to leave our trailers, for security purposes."
In September 2010, Lavigne's third single from her debut album, "I'm With You", was sampled by Rihanna on the track "Cheers (Drink to That)", which is featured on Rihanna's fifth studio album, Loud (2010). In August 2011, she was featured in the music video for Cheers (Drink To That). "It's exciting to me because that was always one of my favorite songs, and for it to come out 10 years ago and so now to have it sampled and back out on the radio is pretty dope." In December 2010, American singer Miranda Cosgrove released "Dancing Crazy", a song written by Lavigne, Max Martin and Shellback. It was also produced by Martin. On 23 September 2011, Lavigne appeared in the Hub network show Majors & Minors as a guest mentor, alongside other singers including Adam Lambert and Leona Lewis. About the show, Lavigne stated, "I sang for them, and they performed for me. I was just blown away. I got to talk to them about music and the music industry, and they were all just so excited."
The release dates for Goodbye Lullaby and its lead single were pushed back several times. In response to these delays, Lavigne said, "I write my own music and, therefore, it takes me longer to put out records 'cause I have to live my life to get inspiration." She also said that she had enough material for two records. In November, Lavigne was featured in Maxim, where she revealed that Goodbye Lullaby took two and a half years to complete, but she cited her record company as the reason for the album's delays, stating that the album had been completed for a year. Goodbye Lullaby was released on 8 March 2011. The lead single, "What the Hell", premiered on Dick Clark's New Year's Rockin' Eve on 31 December 2010.
2012–present: Avril Lavigne
Main article: Avril Lavigne (album)
Lavigne in New York City, May 2013
Three months after the release of Goodbye Lullaby, Lavigne announced that work on her fifth studio album had already begun, with eight songs written so far. The new album will musically be the opposite of Goodbye Lullaby, with a release date scheduled for sometime in 2012. Lavigne explained, "Goodbye Lullaby was more mellow, [but] the next one will be pop and more fun again. I already have a song that I know is going to be a single, I just need to re-record it!" In late 2011, Lavigne confirmed that she had moved to Epic Records, which is now headed by L.A. Reid.
In November 2011, Lavigne stated that she entered the studio to start recording new songs for the album. In April 2012, Lavigne confirmed that she had completed the recording process on her fifth album and that she would be taking a short hiatus before releasing it and embarking on "[her] next artistic journey". On 17 August 2012, Lavigne began finalizing work on her fifth studio album by starting the mixing process and laying down last minute ad-libs and backing vocals, before completely wrapping up production two days later on 19 August.
Aside from work on her new album, Lavigne contributed two cover songs to the Japanese animated film One Piece Film: Z; "How You Remind Me" by Nickelback and "Bad Reputation" by Joan Jett.
On 9 April 2013, the lead single from Lavigne's fifth studio album, "Here's to Never Growing Up", was produced by Martin Johnson of the band Boys Like Girls, was released. Chart-wise, the track peaked at #20 on Billboard Hot 100 in the US, as well as the Top 20 in Australia and the UK and the Top 10 in Ireland and Japan. The second single "Rock n Roll" premiered on Lavigne's official YouTube channel on 18 July 2013 and was released on 27 August 2013. The third single "Let Me Go", featuring Lavigne's husband Chad Kroeger of rock band Nickelback, was released on 15 October 2013.
In an interview with Ryan Seacrest in April 2013, Lavigne confirmed that she was still in the recording process of the album, saying "I'm actually still in the studio, I'm still making my record. I still have one more song left to write that I'm going to do by myself, because I love to do that, it's important for me." In another interview with Digital Spy, Lavigne commented that she had written so many songs for her upcoming album that she was considering to issue two back-to-back albums instead of a singular release.
In July 2013, the title of Lavigne's fifth studio album was announced to be eponymous in her name and was released in November 2013. Lavigne later revealed the cover art for the album on 8 August 2013 via her Instagram account and the official track listing on 5 September 2013.
